The world’s largest retailer is planning to launch a digital assets enterprise focused on non-fungible tokens and Web3 gaming this spring, Blockworks reported Thursday, citing four anonymous sources familiar with Amazon's intentions.
Furthermore, the e-commerce giant has more than a dozen partners lined up for the project, including layer-1 blockchains, blockchain-based gaming startups and developers, and digital asset exchanges.
Aside from Amazon, a number of other major mainstream companies have also announced plans to expand both into NFTs and other cryptocurrencies over the past year.