Twitter spreads its contributor team to 44 countries in X rebrand

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  • Twitter, now called X, has added contributors from 18 new countries to verify information and combat misinformation 
  • Contributors from these countries are tasked with verifying high-visibility posts that may be picked up by mainstream media
  • X aims to be an all-in-one app and emphasizes its fact-checking system, Community Notes, to provide reliable information
  • Despite competition from Threads, X strives to sustain user engagement and growth while adapting to user feedback

Elon Musk’s Twitter, now known as X, has expanded its contributor base to 44 countries to ensure accurate information on the platform. The rebranding aims to transform X into an all-in-one app, combat misinformation, and tackle scam accounts. Contributors from these countries are tasked with verifying high-visibility posts that may be picked up by mainstream media. X positions itself as a source of truth covering news, entertainment, sports, politics, and more.

Musk emphasized the importance of Community Notes, the fact-checking system on X. Moreover, he said it helps in striving to be the best or least biased source of truth on the internet. In addition, the platform’s transformation includes stepping away from being labelled as a traditional social media platform.

READ: Twitter bids farewell to Bluebird as Elon Musk rebrands it to X

In response to user feedback, Musk reversed the decision to permanently change the X user interface to a dark theme. He however revered back to a user-centric approach to the platform’s development.

While X focuses on reinventing itself, it faces stiff competition from Threads. The Meta-owned app recently introduced a new feature to emulate the original Twitter. Threads gained significant traction with over 100 million new users within five days of its launch. However, its traffic seems to go down posing a challenge to Mark Zuckerberg.

The expansion of contributors from 18 new countries to X’s Community Notes comes as part of Elon Musk’s vision. This is to turn the platform into an “everything app” to combat misinformation and scams. Musk acquired Twitter and rebranded it as X, aiming to revolutionize the text-based social media sphere. The app has faced competition from Threads and TikTok clones.

With contributors now coming from 44 countries, they are assigned the task of vetting posts that gain significant attention and might be reported by mainstream media. X seeks to be a reliable source of information, spanning a wide range of topics like news, entertainment, sports, and politics.

READ: TikTok launches text-featured posts to rival Threads and Twitter

Moreover, Elon Musk stressed the significance of Community Notes. This is the platform’s fact-checking system, emphasizing the goal of providing accurate and reliable information to users. X’s rebranding moves away from being solely categorized as a social media platform, with the intention of becoming a comprehensive app for various interests.

Taking feedback from users into account, Musk reversed a decision to permanently change the X user interface to a dark theme. This shows a commitment to user satisfaction and a willingness to adapt to user preferences.

Despite X’s transformational efforts, it faces strong competition from Threads, which achieved remarkable success shortly after its launch, surpassing 100 million users in just five days. This presents a challenge for Mark Zuckerberg, whose platform may have to find innovative ways to sustain user engagement and growth in the face of fierce competitors like Threads.

In conclusion, Elon Musk’s X has expanded its contributor base to 44 countries. This is with the aim to combat misinformation and provide accurate information on the platform. The rebranding effort intends to create an all-encompassing app that covers a wide range of topics. Despite strong competition from Threads, X seeks to be a reliable source of truth and adapt to user preferences to ensure a positive user experience.

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Nathan Sialah
Nathan Sialah
Nathan Sialah is a seasoned journalist with a diverse background in digital journalism, radio broadcasting, and cryptocurrency trading. With over five years of experience in the field, Nathan has honed his skills in delivering accurate and engaging news content to a wide audience. In addition to his journalistic expertise, Nathan is a dedicated researcher in the Artificial Intelligence industry, keeping abreast of the latest advancements and trends. His multifaceted background allows him to bring a unique perspective to his reporting, covering a wide range of topics with depth and insight.
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